Small & quick transactions, like required in restaurants and bars, are not realistic with Bitcoin or Ethereum due to huge price fluctuations, long transaction times, and high fees. The Bitcoin network isn't ideal for these type of transactions and the prior knowledge required by the business owner limited its reach to technologically advanced users only. MenuBuzz radically changed this by offering businesses a simple interface for their diners to order and pay with crypto which is converted and deposited into the merchants account in dollars. Now the business owner doesn't have to understand what a blockchain is in order to accept cryptocurrencies. Exceptionally simple, but powerful in its simplicity. MenuBuzz accomplishes this through their utility token aptly named MENU. MENU Tokens are vouchers redeemable for food & beverages via the MenuBuzz website. Similar to digital gift cards, MENU Tokens are prepaid and can be exchanged or gifted to anyone else.
Having a good team is one of the keys to success. Investors tend to research each team member and more ICO-experienced members are an added value.
Providing all neccessary information is very important for potential investors. Not showing all the information or lack of them can be perceived as an insecurity or uncertaintnty.
Potential investors want to understand the product and know about post-ICO plans and goals for the future. No plans equal no interest.
Reaching out to the potential investors and keeping an open communication with them is one of the most important keys of an ICO campaign.